dawn petter resume

profile

UK trained knitwear designer with over fifteen years experience in all areas of design and technical development from creative concept to final garment. With both freelance and full time experience in both Men’s, Women’s and Children’s markets ranging from Designer and Bridge to Contemporary and Better.  Possessing an ability to create and innovate while maintaining a collection’s distinct point of view.

highlights

•Concept orchestration, including: trend, key looks, color, and yarn choice

•Manufacturing experience in Italy, France, Mauritius, Hong Kong, Taiwan and China

•Selling experience at Paris and London Fashion Week and at the Coterie, NY.

•Merchandising and styling looks

•Inspired leadership

experience and expertise in:

•Swatch development using machine and hand knit/crochet techniques

•Design and illustration and flat sketches of silhouettes

•Bead layouts and fair isle/intarsia graphs

•Tech packs and fittings

full time experience

MAGASCHONI: Senior Sweater Designer 2008

•Developing up to four hundred sweaters a year for nine different seasonal deliveries

•Maintaining a cutting edge fashion perspective in a fast pace environment

•Established unique details enhancing branding of sweater line

•Managed sweater designer and assistant

COLETTE MORDO:  Senior Designer for Sweaters 2005-2007

•Transformed missy better branded line into updated contemporary collection

PETALUNE: Owner 2002-2005

•Launched own label.  Developed luxury Women’s cashmere line for the designer market

•Sold by Henri Bendel, Saks 5th Avenue, Liberty in London and various other London boutiques

•Exhibited at London Fashion Week Fall 2004

CITY DKNY: Senior Designer for Sweaters and Cut and Sew 20001-2001

•Established identity of collection to emulate Women’s DKNY at better price point

PHILLIP CHI: Knitwear Designer 1997-1999

•Designed and developed Women’s better contemporary knitwear collection

consulting clients 2001-present

IMMA

•Designed Spring ’08 cashmere collection.  Refocused the line from Missy to Contemporary

CYNTHIA STEFFE

•Worked with design team on ’07 sweaters. Produced chunky sweaters in lace cable stitches

JOSEPHINE CHAUS

•Developed Fall ’04 and Spring ’05 knitwear collections for Missy market

WHITE & WARREN

•Collaborated with design team on Holiday ’05 private label knitwear for Bloomingdales

ANN TAYLOR

•Contributing sweater designer from Fall ‘03-Spring ’04, under the guidance of Mark Eisen

EPISODE

•Designed capsule groups to support the collection during Holiday development

FINITY

•Designed and developed new point of view for the knitwear portion of the business

VANDERBILT BY MURJANI

•Designed Women’s and Men’s collection for Fall ’01 collection launch

BROOKS BROTHERS

•Designed in store and catalog collections for Men’s and Women’s for Fall and Holiday 1999

CYGNE DESIGN

•Facilitated layouts and graphs for clients such as The Limited

education

NOTTINGHAM TRENT UNIVERSITY (ENGLAND) JUNE ’93

BA (Honors) Knitted Textile Design, (Graduated top of the Class)